The Genesee Brewing Company has gone through countless iterations of branding to meet growing and changing market tastes, always having strong local and regional appeal. Mirus Group has been with the brewery for well over a decade, helping to forge some of its strongest brand connections to consumers.
We have run the full gamut of design and advertising marketing with our partners, evolving with them in just about every avenue:
- Brand Development and Logo Design
- Heritage Brand "Resurrection"
- Packaging of Primary and Secondary Labeling
- Point of Sale Displays, both simple and extravagant
- Outdoor Signage
- Vehicle Graphics
- Internal Communications for Distributors
- Illustrations for both Concepts and Finished Products
- New Brand and Flavor Consultation
- Market Research and Focus Groups
- In-Environment Advertising
- 3D Signage - neon signs, metal signs, lit signs, you name it
- Support Materials such as Pint Glasses and Tap Knobs
- POS Advertising such as table tents and coasters
- Promotional Materials
- Organizing Contests and Sweepstakes
- Website Design and Consultation
- Smart Device App Design
We're probably missing a few things in there, but you get the pitcher - er, picture.
When we say we're a full service marketing agency,
We mean it.
Let us wow you!
Let's start talking about your project or idea,
because Mirus Group is passionate about helping your business grow.